Campaign Strategy Blog

Insights on voter targeting, fundraising, field operations, and winning campaigns.

Campaign Strategy

You Won Your Primary. Now What?

Congratulations on winning your primary. The general election is a completely different race.

March 20266 min read
Texas Politics

What Last Tuesday's Texas Primary Tells Every Campaign

Last Tuesday's Texas primary revealed important trends that every campaign needs to understand.

March 20267 min read
Texas Politics

Who Are These Voters? Inside the Harris County Early Vote Surge

Early voting in Harris County surged to historic levels. What does this mean for your campaign strategy?

February 20266 min read
Campaign Strategy

Fundraising A to Z

From your first ask to closing major donors, here's everything you need to know about raising money for your campaign.

January 20268 min read
Getting Involved

5 Ways to Join a Campaign in 2026

Want to get involved in a campaign? Here are five practical ways to contribute your skills and make a real impact.

January 20266 min read
Getting Involved

Before You Run for Office, Ask Yourself These 7 Questions

Thinking about running for office? Before you make the leap, ask yourself these critical questions.

January 20267 min read
Campaign Strategy

Building a Field Program Under $50K

A strong field program doesn't require unlimited resources. Here's how to build an effective door-to-door operation under $50K.

December 20257 min read
Campaign Strategy

How to Budget a $100K Campaign

Every dollar counts in a $100K campaign. Learn how to strategically allocate resources across mail, digital, field, and overhead.

December 20256 min read
Voter Targeting

The Epidemic Among Young Men

Young men represent a key voting bloc facing unique challenges. Learn how to address their concerns.

July 20257 min read
Voter Targeting

The New Swing Voter

The traditional swing voter profile is changing. Discover who today's persuadable voters really are.

June 20258 min read
Campaign Strategy

Lessons From Managing My First Race

Managing your first campaign teaches hard lessons quickly. Here are the most important insights.

April 20259 min read
Texas Politics

Vision for a Texas Coordinated Campaign

A truly coordinated campaign multiplies effectiveness. Here's the vision for how Texas campaigns should work together.

February 20258 min read
Texas Politics

Path to 270

Every presidential campaign starts with one number: 270. Here's how to build the path to winning.

January 202510 min read